Posts Tagged ‘damage control’
Twitter is a powerful place for brands to interact with their customers as well as universally celebrate or mourn certain occasions. Unfortunately, it's also a place where it's incredibly easy to screw up (or "Twitter fail," as we so aptly call it).
Twitter users were up in arms this morning over a seemingly insensitive tweet sent out by AT&T. While most individuals and brands alike are commemorating 9/11 by sharing photos via social media, AT&T's included a phone in front of the two beams Read more [...]